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Analytics reference

reference
9 min readUpdated

Analytics at a glance

Analytics is the area for reviewing activity in published documentation and working with analytics and documentation exports. The Analytics surface brings together the dashboard, audit activity, tracked work, reports, and export options. Audit activity is the record of actions such as publishing, editing, webhooks, exports, and scheduling. Tracked work is selected insight turned into a task that can be assigned and moved through a status.

If you need to…Go to
Read usage measures and content insightsUnderstand dashboard measures and insights
Review audit activity or tracked workReview audit activity and tracked work
Export analytics or documentationExport analytics and documentation
Create or manage recurring reportsCreate and manage scheduled reports
Resolve a load or data-availability problemHandle unavailable data and errors
Understand the wider Analytics areaAnalytics overview
Open project analytics and inspect measurementsRead project analytics
Continue with project change historyProject changes and audit
Continue with published documentationPublished documentation

The dashboard includes Top Documents, Top Searches, Devices, and Traffic Sources alongside the main measures. These areas help you read how published documentation is being used before you choose a follow-up task.

Before you start

Analytics uses one project context at a time. Select the project whose published documentation you want to inspect before you read the measures or export data.

Prerequisites

  • Select a project in the application header.
  • Select Analytics in the main navigation.

If no project is selected, the page presents an empty state asking you to select a project. Select Analytics in the main navigation to open the Analytics destination.

Find Analytics and choose a section

Use this procedure when you need to move from the Analytics destination to the part of the surface that answers your question.

Prerequisites

  • A project is selected.

Steps

  1. Select Analytics in the main navigation.

  2. Select the tab that matches your task.

    If you need to…Select
    Read usage measures and content insightsDashboard
    Review recorded activityAudit Trail
    Export analytics or documentationExport Center
    Review tracked tasks and reader feedbackNeeds Attention
  3. On Dashboard, select the time period you want to review: 7d, 30d, 90d, or 1y.

Result: The selected Analytics section is on screen, with the dashboard period set when you choose Dashboard.

Understand dashboard measures and insights

The dashboard combines summary measures, traffic views, content insights, and reader feedback signals for published-document activity.

Prerequisites

  • A project is selected.
  • Dashboard is selected.

Steps

  1. Read the summary measures.

    MeasureWhat it presents
    Page viewsViews of published documentation
    Unique visitorsDistinct visitors represented in the period
    Avg time on pageAverage time spent on a page
    Avg scroll depthAverage depth reached while reading
    Bounce rateThe bounce-rate percentage for the selected period
    SearchesSearches recorded in the period
  2. Read the activity and traffic panels.

    PanelWhat it presents
    Daily TrafficTraffic across the selected period
    Top DocumentsDocuments ordered by page views
    Top SearchesSearch queries with click-through rate
    DevicesMobile, tablet, and desktop activity
    Traffic SourcesWhere readers came from
    CountriesWhere readers are based
  3. Read the content-insight panels.

    PanelWhat it presents
    Trending DocumentsDocuments moving up or down against the previous period
    Scroll DepthHow far readers scroll, including the completion rate
    Content GapsSearches that returned zero results
    Ghost DocumentsPublished documents with zero views in 30 days
  4. Select another dashboard period when you want to compare a different time window.

  5. Read the panel message when a panel is loading or has no data.

    Panel stateMessage
    Document viewsNo document views yet
    SearchesLoading searches…; No search queries yet
    Devices, sources, or countriesNo device data yet; No source data yet; No country data yet
    TrendsLoading trends…; Not enough history for a trend yet
    Scroll dataLoading scroll data…; No scroll data yet
    Content gapsLoading gaps…; No content gaps — every search returned results
    Ghost documentsLoading ghost docs…; Every published doc has readers — nicely done

Result: The dashboard is filtered to the selected period, and its measures and insight panels are available for review.

To review recorded activity or tracked work, select Audit Trail or Needs Attention.

Review audit activity and tracked work

Review the audit trail

Use this procedure to inspect recorded activity.

Prerequisites

  • A project is selected.

Steps

  1. Select Audit Trail.

  2. Choose an audit action in the action selector.

  3. Select the audit export that matches your file format.

    If you need…Select
    A CSV audit fileExport CSV
    A JSON audit fileExport JSON

    The export messages are:

    • Audit log exported as CSV; Audit log exported as JSON.
    • Failed to export audit log.

Result: The audit view is filtered to the selected action, or the selected audit export is started and its message appears.

Review tracked work and reader feedback

Use this procedure to work with insights that have become tracked tasks and to read reader feedback.

Prerequisites

  • A project is selected.
  • Needs Attention is available in the Analytics tabs.

Steps

  1. Select Needs Attention.

  2. Filter the task queue by status using the status selector.

  3. Filter the task queue by assignee using the assignee selector.

  4. Read each task's status, assignee, and insight type.

  5. Select Resolve when the task is complete.

  6. Select Dismiss when the task is not to be pursued.

  7. Read Reader feedback.

    Feedback areaWhat it presents
    Helpfulness RateThe percentage of readers who found the documentation helpful
    Lowest-Rated DocsDocuments needing improvement
    Recent Negative FeedbackRecent negative comments
  8. Read the queue or feedback state when no records are available.

    StateMessage
    Task queue loadingLoading tasks…
    No tasks for all statusesNo tasks yet — create them from Dashboard insights: ghost docs, content gaps, ticket topics, and low-rated pages.
    No tasks for one statusNo {status} tasks.
    Audit list loading or emptyLoading audit events…; No audit events
    Feedback loading or emptyLoading feedback…; No feedback yet
    No low-rated documentsAll docs are doing well — no low-rated pages

    When a task action succeeds or fails, the page uses Task created — track it in Needs Attention, Couldn't create task: {error}, and Update failed.

Result: The selected task queue or feedback information is on screen, and the task status or reader-feedback branch is clear.

To export analytics, audit activity, or documentation, select Export Center.

Export analytics and documentation

Use this procedure when you need a file containing analytics information, audit activity, or the documentation itself.

Prerequisites

  • A project is selected.
  • Export Center is selected.

Steps

  1. In Analytics Reports, choose a Period: Last 7 days, Last 30 days, Last 90 days, or Last year.

  2. Choose an export Format: PDF or CSV.

  3. If you choose CSV, choose a Table: Page views or Search queries.

  4. Select Download.

    The analytics export reports {format} export downloaded after a successful export, and Export failed: {error} when the export fails.

  5. Review Recent exports.

  6. In Documentation Exports, choose the version in the version selector.

  7. Select the export that matches your purpose.

    If you need to…Select
    Download documents as an MDX ZIP archiveDownload .zip in Markdown Archive
    Download a self-contained offline HTML siteDownload .zip in Static HTML Site
    Generate a paginated documentGenerate PDF in PDF Document
  8. For PDF Document, choose its options.

    If you need…Select
    A contents listTable of Contents
    A cover pageCover Page
    A paper sizeA4 or Letter

    Documentation exports use Download .zip for the Markdown and HTML packages and Generate PDF for the PDF package. The page reports {format} download started for a documentation download. The audit export actions use Audit log exported as CSV, Audit log exported as JSON, or Failed to export audit log.

Result: The selected analytics, audit, or documentation export action is started, and the corresponding message appears.

To configure a recurring report, continue with Scheduled reports.

Create and manage scheduled reports

A scheduled report is a recurring analytics report configured with a name, schedule, format, period, and recipients.

Create a scheduled report

Use this procedure to configure a recurring report.

Prerequisites

  • A project is selected.
  • Export Center is selected.

Steps

  1. Select + New report in Scheduled reports.

  2. Enter the report name in Name.

  3. Choose Daily, Weekly, or Monthly in Frequency.

  4. Choose the delivery hour in Time (UTC).

    If you choose…Choose…
    WeeklyA value in Day of week
    MonthlyA value in Day of month
    DailyNo day selector
  5. Choose PDF or CSV in Format.

  6. Choose 7, 30, or 90 in Period (days).

  7. Enter at least one address in Recipients (comma or space separated).

  8. Select Create report.

    If Name is empty, the page uses Please enter a name for the report. If no recipient is entered, it uses Please add at least one recipient email.

Result: The scheduled report form closes after a successful save and the page uses Scheduled report created. If saving fails, it uses Failed to save: {error}.

Manage an existing scheduled report

Use this procedure when a scheduled report already appears in Scheduled reports.

Prerequisites

  • A scheduled report is listed in Scheduled reports.

Steps

  1. Select Run now to run the listed report.

  2. Read Report run — check your inbox after a successful run.

  3. Select Edit to change the report settings.

  4. Select Save changes to save the edited settings.

  5. Read Scheduled report updated after a successful edit.

  6. Select Delete to remove the scheduled report.

  7. Confirm the deletion in the confirmation prompt.

  8. Read Scheduled report deleted after a successful deletion.

    A failed run uses Run failed: {error}. A failed save uses Failed to save: {error}. A failed deletion uses Delete failed: {error}.

Result: The scheduled report is run, updated, or deleted according to the action you selected.

If an action stops before completing, use Handle unavailable data and errors.

Handle unavailable data and errors

Use this troubleshooting reference when Analytics does not present the expected data or when a report action stops before completing.

What you seeWhat it meansWhat to do
Analytics couldn't be loaded. and RetryThe Analytics overview load did not complete.Select Retry.
The project-selection empty stateNo project is selected for Analytics.Select a project in the application header.
Loading… or another loading messageThe corresponding Analytics data is still being requested.Wait for the panel to finish loading.
No versionsNo documentation version is available in the version selector.Use the Analytics information that is available, or continue with the page that owns project versions.
Please enter a name for the reportThe scheduled report has no name.Enter a value in Name.
Please add at least one recipient emailThe scheduled report has no recipient address.Enter an address in Recipients (comma or space separated).
Export failed: {error}The analytics export did not complete.Review the message and retry the export action.
Failed to save: {error}The scheduled-report save did not complete.Review the report fields and select Create report or Save changes again.
Run failed: {error}The scheduled report did not run successfully.Review the report and select Run now again.
Delete failed: {error}The scheduled report was not deleted.Select Delete again if the report is still listed.

What to do next

When you have finished reading the Analytics surface, continue with the page that owns the next task:

Result: You know which page to open for the next project, document, or Analytics task.

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