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Exploring Public Website Entry Pages and Destination Types

10 min readUpdated

Recognizing the Main Public Entry Pages

In Sherkety ERP & Website Platform, a public entry page is any page you can open without signing in. You might reach these pages from the main navigation, a footer link, a shared link, a search result, or a direct page address. These are the starting points visitors use to learn about services, explore ERP offerings, read company information, or contact the business.

The Homepage is the main starting destination. It usually gives the broadest introduction, with a top navigation menu, a prominent hero section, featured business services, ERP highlights, trust content, and buttons that lead deeper into the site. Unlike the homepage, deeper destination pages focus on one topic or one decision. For example, a service page focuses on a specific offering, while an ERP page focuses on a product area or module.

You can usually group public entry pages into these types:

Page typeWhat visitors use it for
HomepageFirst look at Sherkety ERP & Website Platform
Service pagesReview a specific business service
ERP pagesEvaluate ERP modules, apps, or implementation options
Informational pagesLearn about the company, FAQs, or business background
Legal pagesReview privacy, terms, and policy information
Contact destinationsSend an inquiry, request a demo, or reach out directly

Different visitors often enter through different page types. Someone looking for accounting help may land directly on a service page. Someone comparing software may open an ERP page first. A cautious buyer may check FAQ or policy pages before contacting the business. If you need a refresher on how visitors move between these destinations, see Understanding Public Page Journeys From Homepage to Inquiry.

Exploring the Homepage and Service-Focused Destinations

The Homepage in Sherkety ERP & Website Platform is the broadest public destination. It is designed for first-time visitors who need orientation before choosing a path. On this page, you typically see the main navigation at the top, a hero section with key messaging, featured sections for services or ERP offerings, trust indicators, and call-to-action buttons that lead to deeper pages. The homepage is not usually where a visitor finishes their decision. Instead, it helps them choose where to go next.

Service-focused destinations are more specific. These pages are built around individual business offerings such as company registration, accounting services, startup support, or related business services. A service page usually includes a clear page title, descriptive sections explaining what the service covers, benefit-focused content, trust-building elements, and a visible inquiry path such as a contact button or form section.

Visitors commonly move from the homepage to service pages in several ways:

  • Through the main menu
  • By clicking a featured service card
  • From a banner or highlighted section
  • Through a service category area on the homepage
  • From internal links inside related content

When you open a service page, look for details that help you decide whether the offering fits your needs. These usually include:

  • What the service includes
  • Who the service is for
  • Why a business would choose it
  • Any pricing cues or package references
  • A clear next step such as Contact, Get Started, or an inquiry form

If you want more detail on service discovery patterns, use Finding Services Through Navigation and Service Menus and Exploring the Accounting Services Page.

Finding ERP Pages for Product Evaluation

ERP pages in Sherkety ERP & Website Platform are public product-focused destinations. These pages are meant for visitors who are evaluating software capabilities rather than only looking for a business service. Instead of focusing mainly on service delivery, ERP pages help buyers understand modules, workflows, package options, and implementation value.

You may reach an ERP page in several ways. Some visitors arrive directly from search results or a shared link to a specific ERP topic. Others start on the homepage and then use a product menu, ERP section, or call-to-action button to continue into ERP content. Sherkety ERP & Website Platform also includes dedicated ERP destinations such as the ERP system page and app pages for areas like Accounting, Sales & CRM, HR, Purchasing, and Reporting.

Common elements on ERP pages include:

  • Feature blocks explaining what the module does
  • Module summaries for business teams or use cases
  • Comparison content to help evaluate options
  • Buttons such as Request Demo, Start Trial, or similar next-step actions
  • Inquiry sections related to implementation or consultation

These pages differ from general service pages in purpose. A service page usually answers, β€œCan Sherkety help my business with this service?” An ERP page answers, β€œDoes this product fit my operations, and should I request a demo?” Because of that, ERP pages usually contain more product-evaluation content and stronger conversion paths toward demos, consultations, or package exploration.

If you are comparing ERP destinations in more detail, continue with Using ERP System Landing Pages to Evaluate Offerings, Browsing the ERP Apps Catalog, and Evaluating ERP Modules From Catalog to Detail Pages.

Not every public page in Sherkety ERP & Website Platform is designed to drive an immediate inquiry. Some pages help visitors build confidence before they decide to contact the business. These trust-building destinations usually fall into two groups: informational pages and legal pages.

Informational pages explain who Sherkety is, what the business offers, and how visitors can understand the company better. Depending on the page, this may include company background, profile-style content, FAQs, industry guidance, or general explanatory content. Visitors often find these pages through the main menu, links inside homepage trust sections, references from other public pages, or footer navigation.

These pages are useful when you want to:

  • Learn more about the company before making contact
  • Read answers to common questions
  • Understand the background behind a service or ERP offer
  • Review supporting information that is not part of a sales page

Legal pages serve a different purpose. These are policy-focused destinations such as Privacy Policy, Terms, cookie-related notices, or other compliance information. They are commonly linked from the footer rather than highlighted in the main promotional sections of the site. Even though they are not usually the first page a visitor opens, they matter when someone wants to confirm how information is handled, what terms apply, or whether the website presents clear business policies.

Together, informational and legal pages support credibility. A visitor may read a service page or ERP page first, then move to FAQ or policy pages before submitting a form. For related reading, see Finding Answers in FAQ and Policy Pages, Understanding Disclaimer and App Privacy Pages, and Using Social Links and Business Details.

Choosing the Right Contact Destination

Sherkety ERP & Website Platform can lead you to contact in more than one way, and choosing the right destination helps you send a more relevant request. The most common contact destinations are a dedicated Contact Us page, an embedded contact form within a service or landing page, an ERP-focused demo request path, or direct contact links such as phone, email, or social channels when those are shown on the page.

Use the general Contact Us page when your question is broad or you are not yet sure which service or ERP option fits your needs. Use a service inquiry section when you already know which business service you want to ask about. Use an ERP demo request destination when you want a product walkthrough, implementation discussion, or a more sales-focused conversation about ERP capabilities.

A typical contact flow looks like this:

  1. Open the contact destination from a header button, page section, footer link, or call-to-action area.
  2. Review the available contact methods on that page.
  3. If a form is provided, complete the visible fields with your inquiry details.
  4. Submit the form using the page’s action button.
  5. Watch for confirmation feedback after submission.

You will often find contact paths in several places across the public website:

  • Header buttons
  • Service page call-to-action sections
  • ERP landing pages
  • Footer links
  • Homepage promotional sections

If you want a deeper walkthrough of inquiry options and direct channels, read Contacting Sherkety Through Forms and Direct Channels and Using Public Calls to Action and Conversion Paths.

Matching Each Page Type to Your Goal

The easiest way to use public destinations in Sherkety ERP & Website Platform is to match the page type to what you are trying to accomplish. When you know your goal, you can avoid opening pages that are too broad or too detailed for your current stage.

Use the Homepage when you are starting from scratch. It is best for broad orientation, first-time discovery, and choosing between business services and ERP offerings. If you are not sure where to begin, the homepage gives you the widest set of paths.

Use service pages when you already know the kind of business help you want. These pages are best for evaluating one specific offering, understanding what is included, checking whether the service fits your company, and finding a direct inquiry path.

Use ERP pages when your goal is product evaluation. These pages are better for comparing capabilities, reviewing module-level benefits, understanding implementation value, and deciding whether to request a demo or consultation.

Use informational pages when you need background before making a decision. These pages support trust, answer common questions, and help you understand the company beyond promotional content. Use legal pages when you want to review privacy, terms, or policy details before sharing information or moving forward.

Use contact destinations when you are ready to take action. These are the right pages for direct outreach, lead capture, service inquiries, demo requests, or next-step conversations.

A simple way to choose is:

Your goalBest page type
Get orientedHomepage
Evaluate a business offeringService page
Compare software capabilitiesERP page
Build trust or review backgroundInformational page
Check policiesLegal page
Reach out directlyContact destination

The next document, Using ERP Discovery Paths From Marketing Pages, focuses on how visitors move from public marketing pages into ERP-specific evaluation journeys.

Overview

This document focuses on how to recognize the main public destination types in Sherkety ERP & Website Platform and choose the right one for your purpose. Public entry pages are pages you can open without signing in, and they usually fall into a few clear categories: the homepage, service pages, ERP pages, informational pages, legal pages, and contact destinations.

Keep these distinctions in mind while browsing:

  • The Homepage is the broad starting point for first-time visitors.
  • Service pages help you evaluate a specific business service.
  • ERP pages support product comparison, module review, and demo-oriented decisions.
  • Informational pages explain the company, answer common questions, or provide supporting context.
  • Legal pages present privacy, terms, and policy information.
  • Contact destinations are where you submit inquiries or request follow-up.

You do not need to read every page type in order. A visitor arriving from search may land directly on a service page or ERP page and only later open the homepage, FAQ, or policy links. That is normal. What matters is recognizing what kind of page you are on and using it for the right decision.

If you need broader navigation context, refer back to Navigating Public Pages and Entry Points and Understanding Public Page Layouts and Visitor Actions.

Prerequisites

Before using this guide, it helps to have a basic understanding of how public browsing works in Sherkety ERP & Website Platform.

You should already be comfortable with:

  • Opening public pages without signing in
  • Using the main navigation and footer links
  • Recognizing page-level buttons and call-to-action sections
  • Moving between broad landing pages and deeper destination pages

Helpful background reading:

You do not need admin access for anything in this document. All page types described here are part of the public website experience.

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